Website design & developmentGillette, Wyoming & beyond

First websites and thoughtful redesigns for service businesses. Clear services, useful details, and a direct way to ask for a quote.

Start with your business

Start fresh or improve the site you have.

Custom quote after review. Scope and price agreed before work begins.

Returns · Credits · Follow-through

Keeping a return and its credit connected through the work that follows: what happened, what remains open, and what needs attention next.

Product in development. Fictional review cases are used to test the experience; customer adoption and paid results have not been established.

Explore Returnspan

Custom tools · Equipment & parts

Find the right item. Build the quote. Keep the revision. A focused tool around your approved catalog and pricing.

  • Search six fictional parts
  • Edit, save and reopen revisions
  • Print, PDF or CSV

A working fictional example, with custom builds scoped in writing.

YOUR CATALOGQuote draftFICTIONAL EXAMPLESeal kit$18.40$74.10CATALOG → QUOTE → SAVED REVISION

Discretionary day trading

Better context.
A clearer review.

Keep the plan, chart, and reasoning in one private journal. Review the decision, not just the result.

Explore Edge Lab

Private development build. Exploring a future release for discretionary traders.

Illustrative chart · Synthetic data, not live prices or results.

Work together

Your first website or a fresh start for the one you have. Clear services, thoughtful design, and an obvious way to get in touch.

  1. Tell me what the site needs to do

    Your services, who you serve, and what a visitor should do next. Share your current site if you have one.

  2. Receive a proposed scope and price

    First websites and redesigns are quoted after review, not from a fixed package.

  3. Agree, then build

    Scope, price, timing, acceptance and payment terms are agreed before work begins.

Start from here

Your first website.

A standalone home for your business, with services, useful details, and a clear contact or booking path.

Build my first website
Build on what you have

A better existing site.

Refresh the design, clarify your pages, or improve the phone experience. From targeted updates to a wider redesign.

Improve my existing site

Want to compare options first?

Explore website services

Have a question about your website?

Discuss a website

Retyping parts and prices into quotes?

Explore a custom quoting workflow

The person behind the work

I’m Paxton. I design and build websites, Mac tools, and AI-assisted products—from the first idea to the details that make them useful.

I lead the design and technical decisions, use AI to support implementation, and verify the work. These are my independent projects.

Languages

Python · Swift · TypeScript · JavaScript · SQL

AI systems

Agent orchestration · Retrieval · Evaluation design · Speech · Model routing

Research systems

Primary-source synthesis · Holdout design · Reproducible pipelines · Cost controls

Platforms

SwiftUI · Apple Vision · macOS frameworks · React · Supabase · Postgres

Quality

Automated testing · Failure analysis · Privacy engineering · Documentation

Education

Associate studies in progress
51 general-education credits completed

Have something in mind?

Your first website or a better one. Tell me what it needs to do; you’ll get a proposed scope and price before any work begins.

Discuss your website
pbuilds@paxtonraithel.com

The portfolio film / 5:00

A five-minute look at website design, Returnspan, Edge Lab, and the thinking behind the work.

5 minutes · Narration and music

Explore the film / A clearer next step.0:00 / 5:00

Synthetic narration and licensed music · Real project captures and labeled illustrations

Download the film ↗︎

Music: “Luminance” by Scott Buckley · CC BY 4.0. Edited and mixed beneath the narration.

Read the transcript and production notes

Download the film as MP4 ↗︎

October 2026 edition. These are independent, AI-assisted projects. Website captures show my own portfolio. Returnspan uses a fictional review case; Edge and the workflow diagrams are labeled illustrations. Product checks do not establish a public release, customer outcomes, or trading performance. Real stock footage: Darlene Alderson / Pexels. The narrator uses the existing stock synthetic voice.

0:00 / A clearer next step.

A website has one chance to make the next step feel obvious. Someone arrives on their phone, looks for what you do, and decides whether to keep going. The job is to earn that next moment. This is how Paxton approaches websites and software: make the experience distinctive, then make it easy to use.

0:25 / Make the route obvious.

Start with the person visiting, not a list of features. What do they need to understand? What proof can they actually see? And what is the simplest useful action? A clear headline, a relevant example, and one well placed contact route can work together. Every moving element should help that journey instead of asking for attention of its own.

0:50 / The work is the proof.

This portfolio is a working example. The opening sculpture can separate into space on a computer, then gather back into the page as you move through it. On a phone, the composition stays contained and the controls remain accessible. The creative idea matters, but so do readable type, comfortable spacing, and links that arrive where you expect.

1:15 / Motion with a purpose.

Good motion connects one state to the next. A shape becomes a frame. A frame becomes a page. A button responds to the action you just took. Those connections make an interface feel deliberate. They also have limits: movement should settle, text should remain readable, and people who prefer reduced motion should still get the complete experience.

1:40 / Start with the right scope.

For a business without a standalone website, start with the essentials: the offer, useful proof, and a clear way to make an inquiry. For an existing site, keep the assets that already work and fix the part that needs attention. A small repair and a full redesign are different jobs. Scope, price, timing, and access are agreed before the work begins.

2:05 / Returnspan.

Returnspan explores a smaller, practical software problem: keeping a return and its credit connected through the work that follows. The aim is a clear record of what happened, what remains open, and what needs attention next. It is a product in development, with fictional review cases used to test the experience. Customer adoption and paid results have not been established.

2:30 / Know where the work stands.

The interface should make the current state easy to read. A person should be able to open the relevant case, make a deliberate change, and understand the result without learning an internal ticket format. The review process checks the real interface as well as the underlying records. An attractive screen is only useful if the action behind it is dependable.

2:55 / A retry must not become two.

Recovery is part of the product. Sometimes the server receives a save but the browser does not receive the response. Repeating that request carelessly can create duplicate work. Returnspan has been tested against this kind of interruption with a fictional case and a database check. Those tests support a specific recovery result, rather than a promise that every possible failure is solved.

3:20 / Edge Lab.

Edge Lab takes the same approach to a different workflow: helping a discretionary trader preserve context and review decisions. The intended path connects a chart, a decision, and a record that can be reopened later. Its chart connection and capture acceptance remain under review. This illustration explains the intended flow; it is not a live market feed, trade recommendation, or claim of profitability.

3:45 / The surface is only half.

Behind a calm interface are the decisions that protect the work. Access needs to be scoped to the right person. Inputs need validation. Failed operations need clear outcomes. Records need a recovery path. Those requirements are tested at their actual boundaries. A local test is not the same as a production rollout, and an attractive demo is not a security certificate.

4:10 / Build. Use. Improve.

The process is collaborative. Define a useful outcome, build a coherent version, and put the real flow under review. Use direct feedback to remove confusion and improve the next iteration. Paxton works with AI assistance for implementation and independent checks, while retaining responsibility for the choices and release decisions. The goal is software people can understand and use, not a larger feature list.

4:35 / Let’s make the next step clear.

If your business needs a first website, a clearer existing one, or help with a specific visitor problem, start with a conversation. Share what the business does, the current site if there is one, and what you want people to do next. The next step is an agreed scope, not a surprise commitment. Explore the website work and get in touch.

Synthetic narration: Kokoro-82M, stock af_heart voice. Original motion graphics and editing prepared for this film.